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Our energy futures...

Clean, local, affordable.
Abundant, resilient, restorative.

Groundswell is building community power.

Here's How

Groundswell builds community power to increase local resilience for everyone and cut electricity bills in half for our neighbors who need savings the most.

  • Community Development with Clean Energy. We use community solar, resilience hubs, and residential energy efficiency to preserve affordable housing, strengthen the grid, and support local economic development.
  • Leveraging Data and Technology to Scale Results. We connect people with projects through our data platform to deliver sustainable, measurable results.
  • People-Focused and Place-Based. Founded in 2009, Groundswell joyfully serves five states with resilience hubs and 7,000 families in rural, small-town, and urban communities in the Heartland, Mid-Atlantic, and Southeast with more than $3.5 million in annual electricity savings. 
  • From Demonstration to Transformation. Based on our current strategic plan, we’re on a pathway to deliver $29 million per year in savings to 36,000 families and deploying resilience hubs across 12 states within five years.

Groundswell's Impact

  • Carrying Pope Francis' Vision Forward

    Carrying Pope Francis' Vision Forward

    Discover the inspiring vision of Pope Francis through the lens of Groundswell CEO Michelle Moore in her thought-provoking article, featured in The Savannah Tribune. In this compelling piece, Moore delves into the compassion that defined the Pope's message, illustrating how it resonates within our communities.

  • Preregistration Now Open: 2025 Rural Renaissance Roadshow in Opelika, AL

    Preregistration Now Open: 2025 Rural Renaissance Roadshow in Opelika, AL

    Preregistration is now open for the Rural Renaissance Roadshow in Opelika, Alabama, happening November 10–12! This two-and-a-half-day gathering will bring together rural leaders, project funders, and innovators working at the intersection of clean energy, resilience, and rural investment.

  • Improving Energy Affordability for Households in the Mid-Atlantic

    Improving Energy Affordability for Households in the Mid-Atlantic

    Naomi Ryan’s husband depends on life-saving medical equipment at home. When their electricity bills skyrocketed beyond what they could afford, losing power wasn’t just an inconvenience—it was life-threatening.

  • Join us for Rural Renaissance: Resilience by Design

    Join us for Rural Renaissance: Resilience by Design

    Join Groundswell’s Senior Vice President of Community Development, Marketing, and Communications, Matthew Wesley Williams, along with guest speakers Mandy Mahoney (CEO, MahoneyOne), Jayceey Sebastian (District 4 Councilman, City of South Fulton), and Brooke Williams (Principal Engineer, Southern Company), for a dynamic conversation on the community-strengthening power of resilience hubs.

  • Restoring Resilience: How Groundswell Helped Jason Wade Stay Safe at Home

    Restoring Resilience: How Groundswell Helped Jason Wade Stay Safe at Home

    For Jason Wade, a resident of West Point, Georgia, home has always been a place of resilience and strength. But over time, the very space that provided him comfort became a challenge. Having used a wheelchair for more than 25 years, Wade faced growing obstacles—unstable flooring that posed a fall risk and a bathroom setup that made everyday tasks difficult.

  • Third Party Validation: Community Resilience Hub at the Vicars Community Center Highlighted in Building Community Resilience Report

    Third Party Validation: Community Resilience Hub at the Vicars Community Center Highlighted in Building Community Resilience Report

    The Alliance for a Sustainable Future's recently released report, Building Community Resilience: How Local Leaders are Advancing Resilience Hubs & Bolstering Critical Infrastructure, highlights city-oriented case studies that advance climate resilience. Groundswell's work on the Community Resilience Hub at the Vicars Community Center in Atlanta was celebrated in the publication for paving "a new pathway forward toward building community resilience."

  • GA Resident Says SOUL Was an Answer to Her Prayers

    GA Resident Says SOUL Was an Answer to Her Prayers

    "I had never been so happy in my life. Not because it was free. But because this answered my prayers. There are people that care about your needs.” - Alice Dunn, Save On Utilities Long term (SOUL) program participant

    Hear more about her experience at ResourceRural.org.

Sharing from abundance.

How can we use the abundant energy from the sun to “love our neighbors as ourselves”? At Groundswell, we do so through building solar projects that share power and devote 100% of solar savings to the households where they are best resourced.

Whether you rent or own your home, if you live in one of the communities Groundswell serves, you can subscribe to SharePowerTM for locally-produced solar energy that makes a difference for your community and the environment.

Learn More

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We’re all in this together.

Groundswell is a 501c3 nonprofit organization. Donations help us serve more people and get more good work done. Please support our efforts to build community power with a tax-deductible donation today.

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