• Service and Values

    Service and Values

    Groundswell stands on its core value of service. We were founded on a vision and mission of building community power through the lens of service. At Groundswell, we believe that service is a privilege, not a chore. It's one of the things we take pride in — putting people first and keeping them at the center of our community solar projects. 

    September 09, 2020

  • A signal of what’s to come

    A signal of what’s to come

    Yesterday, Microsoft announced a major investment in solar energy with an unprecedented step in its focus on “under-resourced communities, working with local leaders and prioritizing minority and women-owned business.” This is among the early signals of a new movement that is about to grow).

    July 23, 2020

  • Supporting Each Other

    Supporting Each Other

    Supporting each other is one of Groundswell’s founding principles. This — and our commitment to providing a model that truly empowers our subscribers and their communities — is why we’ve taken a small step back from our usual social media and marketing efforts to introduce a new concert series at Groundswell called Prepare for Power. Through art, fresh perspectives, and performances by up and coming performers from across the country, we hope that we can transport you beyond the news of the day and into a space where you feel supported, inspired, and hopeful. 

    July 02, 2020

  • What you do is who you are.

    What you do is who you are.

    What you do is who you are. I believe that is particularly true in this moment. We lament the murders of Rayshard Brooks, George Floyd, Breonna Taylor, Tony McDade, and Ahmaud Arbery. We cry out together in solidarity for restorative justice. But what are we going to do, individually and corporately, to dismantle more than four hundred years of systems upon systems that have deeply institutionalized racism in this country? We can say that black lives matter, but until black lives matter is true of the lived experience of every American, there’s urgent work to do.

    June 18, 2020

  • Transformation is a Verb

    Transformation is a Verb

    Groundswell champions the value of transformation – deeply understanding the systems and constraints of “what is” in order to move toward “what should be.” We work with communities across the country, listening and walking beside our neighbors from many different backgrounds and income levels to hear and empower our partner communities in shaping a shared energy future. This takes a lot of work and much more time than imposing an existing system “from the top.” 

    May 11, 2020

  • Honoring Earth Day at 50: Beauty that Lasts

    Honoring Earth Day at 50: Beauty that Lasts

    Earth Day invites us all to recommit ourselves to protecting the earth because of all the ways in which the health and quality of our lives and the lives of generations to come are bound up in the health of our planet. Committing yourself to protecting something (or someone) takes love, understanding, and an appreciation for its value. So how do we begin to love and appreciate the earth?

    April 23, 2020

  • Groundswell Strategic Planning Retreat

    Groundswell Strategic Planning Retreat

    As people around the world celebrated the fiftieth anniversary of Apollo 11, the team at Groundswell gathered to develop a strategic plan for our very own moonshot, the achievement of community power for all. Groundswell’s annual strategic planning meeting is a chance for our leadership and board members to take a step back from our daily work to consider how far Groundswell has come from our founding a decade ago, reaffirm our vision and goals, and plan for the future.

    July 31, 2019

  • Fostering a Culture of Belonging

    Fostering a Culture of Belonging

    While I wear many hats as Manager of Business Operations and HR for Groundswell, one role that I am particularly passionate about is centered around Groundswell’s commitment to creating, and maintaining, a culture for our staff that is both inclusive and fosters a sense of belonging.

    July 03, 2019

  • Report: Solar Empowers​...Some

    Report: Solar Empowers​...Some

    The State of Diversity and Inclusion in the Solar Sector In Washington, DC And Baltimore, MD

    A new report by NYMBUS Holdings highlights immediate and measurable steps to close the diversity gap in Washington DC’s solar marketplace to address the underrepresentation of minority and women-owned businesses at every level of the solar supply chain.

    February 07, 2019

  • Designing New Ways to Respect the Communities We Serve

    Designing New Ways to Respect the Communities We Serve

    Groundswell is using human-centered design to create an enrollment process that respects our customers' time and needs.

    July 05, 2018

  • My Road to Groundswell: Nina Lobo

    My Road to Groundswell: Nina Lobo

    Meet Nina, our new Associate Manager for Host Site Operations and a recent UT grad. Learn about what brought her to Groundswell, what she was doing before she got here, and what building comm

    March 29, 2018

  • Coach Dave's Playbook: March 2018

    Coach Dave's Playbook: March 2018

    Trump tariffs, Maryland's March movement on solar, and other alliterative tidbits.

    Energy Coach Dave tackles the Administration's solar tarifs, solar progress in Maryland, and more in this month's edition of Coach Dave's Playbook.

    March 16, 2018